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Thinking
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COCA COLA FIRST EVER DRINKABLE AD CAMPAIGN
creating a “drinkable billboard”.
Volvo: THE EPIC SPLIT MARKETING CAMPAIGN
When people think about trucks, usually the first thing that comes to mind is big, massive things that sometimes disturb the flow of traffic and are usually kind of dirty as sometimes. And you won’t wake up the next morning thinking ‘ I really want to buy a truck. So, the question…
CREATIVE THINKING: Get out of the box
When we\'re asked to think outside the box, we sometimes don\'t know where to start because our brains are programmed to think in familiar ways. We are engulfed by the personal bubble we have built because it is safe.
WHY DO THINGS GO VIRAL?
Jonah Berger explains that “regardless of how plain or boring a product or idea may seem, there are ways to make it contagious…” if you know the right way to do it. Create Contagious Content With These STEPPS https://youtu.be/iRMdvhBiOQU Let\'s GO VIRAL!